“I Don’t Want To Die” – An Inspirational Story of Survival

Former Miss Texas International 2005, Breanna Allerkamp, believes in taking full advantage of time. Married since 2012, Breanna and her husband Jim know just how precious time is since Breanna’s cancer diagnosis in June of 2012 at the age of 27. After being married for only a month Breanna was diagnosed with Stage I breast […]


GOFITJO Loves WiseWear Collection

Joanne Encarnacion, aka GOFITJO, is a fitness and lifestyle blogger whose main focus is to convey how important achieving self-love and self-confidence through fitness and wellness is for all the hardworking women out there. And, WiseWear is right there to help.

Top 7 Summer Essentials For On The Go

Top 7 Summer Essentials For On The Go With the heat rising and vacation plans in full swing, Saurab’s here with your 7 summer season essentials you can’t wait to have. Now that summer is upon us, you’ll be finding us in the comfort of these items for the remainder of the season. Continue on […]


An Inside Look: WISEWEAR x IRIS Launch Party

We officially announced and celebrated our latest collaboration with Iris Apfel on March 18 at the charming Carlyle Hotel, located in the heart of Manhattan. To commemorate this exciting milestone, we invited a handful of New York's finest tastemakers and trendsetters to join us for a celebratory brunch and meet-and-greet.

Valentine’s Day Gift Guide: 14 Gifts for Him & Her

Tis the season to love, and more importantly, express your love. We know - it's much easier said than done. The quest for the perfect gift can be a challenging one, especially when flowers and chocolate-covered strawberries are now the bare minimum.

A New Era of Wearables with Iris Apfel

She’s bold. She’s fierce. She’s the 94-year-old style icon who’s designing your next wearable. Meet Iris Apfel, the new face of WiseWear.